Luma AI has raised $900 million in a Series C round led by HUMAIN, with involvement from AMD Ventures and prior backers including Andreessen Horowitz, Amplify Partners, and Matrix Partners. The funding supports Luma AI’s work on large-scale world models capable of learning from extensive multimodal data across video, audio, images, and language. As part of the collaboration, Luma AI will use compute provided by HUMAIN’s planned 2-gigawatt AI supercluster in Saudi Arabia, one of the world’s largest infrastructure projects of its kind.
CEO Amit Jain said, “To create AI that can help humanity in the physical world and expand our understanding of the universe, we need to build systems that can learn from a quadrillion tokens of information,” adding that HUMAIN’s rapid buildout of compute is essential to the company’s technical roadmap. The partnership outlines a joint plan to train, deploy, and scale advanced multimodal systems for various fields, including robotics, entertainment, design, advertising, and education.
HUMAIN CEO Tareq Amin noted, “Our investment in Luma AI, combined with HUMAIN’s 2GW supercluster, positions us to train, deploy, and scale multimodal intelligence at a frontier level. This partnership sets a new benchmark for how capital, compute, and capability come together.” Luma AI’s Ray3 video reasoning model and its Dream Machine platform already serve creative and commercial users through studios, brands, and platforms, including Adobe. With this investment, the company intends to extend its technologies into simulation and robotics, while continuing its involvement in HUMAIN Create, an initiative focused on region-specific AI models and applications.