6sense, an agent-powered revenue marketing platform, has announced the appointment of Chris Ball as Chief Executive Officer, succeeding Jason Zintak, who will continue as Chairman of the Board. Ball, who most recently served as President and COO of Instructure, brings extensive experience from senior roles at Adobe and SAP, where he managed large-scale businesses and transformation initiatives. Ball remarked, “The opportunity ahead is enormous, and I am committed to executing with focus and precision to accelerate the next chapter of impact.” He will focus on expanding customer impact, advancing innovation, and accelerating global reach.
Zintak, who joined the company in 2017, expanded revenue from $5 million to over $250 million and oversaw its evolution into a major force in revenue marketing technology. Reflecting on his tenure, Zintak said, “Today, it’s a company helping thousands of customers achieve their most ambitious revenue goals. I’m incredibly proud of what we’ve built together—the technology, the culture, and most importantly, the impact for our customers.” Under his leadership, 6sense advanced account-based marketing, championed agent-driven automation, and scaled operations globally while steering acquisitions and market expansion.
Jeff Lieberman of Insight Partners praised Zintak for “turning a disruptive idea into a market-shaping company” and emphasized Ball’s capability to scale international operations with discipline and customer focus.